How to Data Analyze Any Business
How to Data Analyze Any Business
with Excel, SQL, VBA, PowerQuery, and PowerBI.
Online Certificate Master Course.
The Most Used Analytics Algorithms and Techniques
that you need to know in order to Optimize any Business.
40+ hours of short, easy, pre-recorded, 5-10 minute video lessons.
Allowing you to fit this online training into your lifestyle.
100% online. Start any time. Finish any time. Come Back forever.
Learn to make your models more sophisticated with:
Regression, Clustering, Churn, Optimization, Bayes, Association Rules, and more.
Why you need this training?
While Accounting focuses on aggregating data, Analytics is all about getting more granular analysis. At the most detailed level of recording, data can reveal behavioral patterns that remain hidden in the typical Profit and Loss. Business professionals that can explain pro-forma results by exposing the true underlying drivers of performance will prosper in this era of Data Science.
All you need in order to exploit this information is the ability to use Analytics techniques to extract, manipulate, analyze, and monetize the data. This training is specifically designed for business professionals who want to become more data-driven and mathematically oriented in their analytical processes.
Learn from a Seasoned Business Analytics Expert
Hi, I am Robert Hernandez and I want to teach you everything that I know will help you better understand your business, from the data, up. This ambitious course has been 20 years in the making. In this course, I have condensed everything you need to know into 20 hours of easy training. I teach you the techniques that you will use every day and don’t waste your time with stuff that is never used. I also support you every step of the way.
I am an expert in the field of business mathematical Optimization and Analytics. I have spent the last 17 years building data-driven models, for companies in over 20 different industries, from tech to tourism. I have a very unique skill set including cross-disciplinary experience, advanced mathematical and analytics skills, data transformation, industry-specific knowledge, and business-process improvement expertise. I began my career at the Walt Disney Company in Revenue Planning. Read More+
Have Questions about this course? Email me
Who is already registered for this course?
C-Level Executives | Finance Professionals | Accounting Professionals | Business Analysts
Marketing Managers | General Managers | Business Investors | Admins | Operations Analysts
Get specific skills that you can apply immediately
You will learn:
Module 1: Sources of Useful Data
The business world is swimming in data, but not all of it is useful for intelligent decision making. Discover where you can find the data points that lead to better decision making within your transaction databases and on the internet. Understand how the data is stored, how you can retrieve it, and how you can filter through the noise.
Module 2: Preparing Data like a Data Scientist
The best analysis is always a direct result of the amount of time spent on data preparation. You will master the best techniques for taking any transaction data file and transforming it into a useful tool. Learn how to combine data from different sources to create a complete view of your business activity.
Module 3: Accounting vs. Analytics
While Profit & Loss statements are the leading source of performance information for small businesses, they have all but been completely discarded as a source of business insights in this predictive analytics age. Using real business data, you will escape the “Accounting” mindset and learn to “Think Analytics-ly”, which will transform the way that you think about the breadth and depth of the questions that you need to answer in order to make more profit.
Module 4: Demand and Pricing Models
The easiest and most efficient way to create profit is through strategic pricing. Gain new perspectives by looking at your pricing from different points-of-view. Explore sources of data that will help you better determine market demand and use that information to mathematically calculate the optimal price.
Module 5A: Sales and Revenue Optimization
Module 5B: Salesperson Behavior and Performance Analysis
Dive into every data point that reveals hidden truths about your Revenue performance. Understand your drivers of revenue growth from multi-dimensional angles. Gain the knowledge of Mathematical Revenue Analysis. Learn to optimize your sales efforts by prioritizing efficiency while ensuring effectiveness.
Module 5B: Salesperson Behavior and Performance Analysis
Dive into every data point that reveals hidden truths about your Revenue performance. Understand your drivers of revenue growth from multi-dimensional angles. Gain the knowledge of Mathematical Revenue Analysis. Learn to optimize your sales efforts by prioritizing efficiency while ensuring effectiveness.
Module 6: Advanced Performance Ratios Analysis for Benchmarking
Discover the data that is available for you to compare your performance to your industry. You will build and understand how to interpret the most useful financial and operational ratios. Then, you will learn how to create your own Key Performance Ratios so that you can outsmart the competition.
Module 7: Labor Cost Optimization
You’ve heard that “all expenses walk in on two feet.” Take a data-driven approach to eliminating waste and optimizing workforce output. You will learn labor analytics techniques that will allow you to make more sophisticated decisions about hiring, scheduling, and compensating. Learn to use mathematical models of different labor scenarios to discover the optimal mix.
Module 8: Cash Flow and Break-even Analytics
Cash is King! Shine a light on the vulnerabilities in your business model. You will understand how to leverage data from different sources to discover and continuously monitor the activities that are creating liquidity, stability and wealth versus those that are creating risk.
Industries covered in the case studies in this training.
Consumer Services | Business Services | Hotel and Restaurant | Retail | Manufacturing
Wholesale | Technology | Entertainment | Transportation | Many Others
Module 9: Statistically Precise Budgeting
The discipline to adhere to a process of annual planning is critical to the growth of any small business. Sharpen your business model by formulating a budget that incorporates mathematical insights from your transaction data. Learn multi-scenario budgeting, from best-case to crisis.
Module 10: Statistical Variance Analysis
Learn how to incorporate probability and statistics into the analysis of year-over-year, month-over-month, and actual-vs-budgeted performance. You will be able to master the use of mathematical concepts that help reveal the true sources of variances in your results.
Module 11. Short and Long-Term Predictive Models for Forecasting
The most powerful skill any business owner should develop is the ability to predict. Learn how to apply different forecasting techniques to different business activities. Go from simple Naive forecasting to Monte-Carlo simulations in just a few hours.
Module 12: Analytics of Marketing Engineering for Effectiveness
Learn how to create a market response model to be able to identify the marketing efforts that are creating additional profit versus those that are a waste of money.
Module 13: Granular Product Level Profit Analysis
Take your understanding of your business to the ultimate level by creating Single Product Profit and Loss Statements. Get into the most granular level of profit analysis to reveal which products and services will help you grow and which will weigh you down.
Module 14: Data Science of Customer Behavior Analysis
Learn to follow the customer journey using all available data points. You will dive into an exhaustive small business case study of customer segmentation and using the most popular analytics techniques. Master the concepts of clustering, scoring, and value analysis.
Module 15: Designing Your Analytics Reports with PowerBI
You will master the best-in-class techniques for data visualizations so that you can design reports that will allow you to see the information that you need quickly and clearly.
Bonus Module 1: The Analytics-Driven P&L
Use your newly acquired advanced analytics techniques to provide a more detailed and insightful view of a company’s revenues, costs, and profitability compared to a traditional P&L statement.
Bonus Module 2: Challenging Bias in Decision Making
Learn to identify the cognitive or systematic errors that can distort your judgment and lead to suboptimal decisions.
Go beyond P&Ls and business ratios
Start any time. Finish whenever. Come back forever.
40+ Hours of pre-recorded, on-demand video | Self-Paced | Downloadable Excel Templates
No Time Limit Lifetime Availability | No exams | Certificate of Completion
Taught by a real, Business Optimization Expert,
not a university professor or corporate trainer.
Unlike university-based courses, the focus of this training
is on the application instead of the theory of data analytics.
In this unique course you will learn by watching the instructor actually
perform every operation step-by-step using real business data for every topic.
When was the last time your mind was transformed by a training course?
Save years of learning. It’s like 17 analytics courses in 1.
Understand any business, from the data, up!
100% Money-back Guarantee.
All course materials released December 27th,
Original price was: $1495.$895Current price is: $895.Add to cart